by 0xeb0b44525df3de89c7d915d6728c6404e65253e9 (ComedyMatriX#53e9)
Should the following Tier 5: up to $120,000 USD, 6 months vesting (1 month cliff) grant in the Content Creator category be approved?
Abstract
Skankfest is a multi-day, nonstop comedy marathon taking over Las Vegas, Nevada from October 14th to 16th 2022. It’s one of comedy’s largest in-person party with a line-up of over 150 top comedians and over 5000 dedicated fans from around the world.
Skankfest is teaming up with Decentral Comedy to promote Decentraland as the future platform for comedy in the metaverse. This will be a first of a kind experience for both parties! Skankfest has welcomed comics such as: Bill Burr, Bert Kreischer, Doug Stanhope, Big J Oakerson, Sal Vulcano, Michael Che and many many more.
Grant size
120,000 USD
Beneficiary address
0x20D9838616659e174d4937eE9E7738c032c3a881
Email address
Description
The purpose of this grant is the following:
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Market Decentraland as the HUB for Comedy in the Metaverse to both Comics and Fans alike – this will include 3 months of pre-promotion of Decentraland through the Gas Digital Network (podcasts/socials/live events) – Minimum of 30,000,000 impressions.
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Decentral Comedy will have behind the scenes access to the festivities with our very own film crew to capture the full experience to be streamed as content into Decentraland - The Decentraland Backstage Pass.
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An onboarding station/booth to attract both high end comics and fans to personally walk them through the experience of what Decentraland has to offer.
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Build a comedy open-air amphitheater to showcase the content and have available for future stand-up shows and festivals.
They say comedy and laughter bring people together, and we strongly believe that! Our vision is to create memorable content that visitors can share and enjoy within the Decentraland community.
This one-of-a-kind experience will bring the sold-out festival to a large, global audience and mainly bring fans and comics into DECENTRLAND.
Full line of the festival can be found here:
This project will give everyone in the Decentraland a backstage pass within Decentraland to their top-tier stand-up favorites, while providing a reason to socialize and gather with community members.
We propose to build an amphitheater that comedy fans can convene at to watch the hilarity at Skankfest ensue, while also providing the structure to create a comedy hub for the release of fresh content and events in the future.
Specification
Acquiring funding through the DAO will make it possible for Decentral Comedy to handle all facets of planning, marketing, content curation, content production and allow Metaverse Architects to take care of development. The following is a breakdown of key areas we will focus on:
Planning:
Skankfest features a full lineup of talented acts across 6 stages, over a three-day period. Decentral Comedy will plan the full marketing campaign utilizing the Gas Digital Network to promote Decentraland as the hub of comedy in the metaverse:
● We will promote that in order to gain backstage access to this sold out show, patrons will have to visit Decentral Comedy’s Skankfest DCL experience
● We will prepare to have a full team at the event (including a VR camera) to capture the best of what Skankfest has to offer
● In anticipation of the event, there will be a 3 month onboarding period to introduce comedy fans into the Decentral Comedy space
● This will also include the huge logistical effort to ensure the smooth running of the DCL Skankfest schedule
Marketing:
The robust marketing strategy will include:
● Official marketing through Skankfest and on official branding channels
● Set up of a Decentraland Green Room Podcast Station at Skankfest along with branding and signage
● In-person attendance by the Decentral Comedy team
● First access to behind-the-scenes areas to generate awareness amongst comedians and attendees that the content will be accessible on an ongoing basis in DCL
● 4 All-Access passes as a giveaway prize on DCL or social media (valued at $500 USD per ticket)
● Logo will appear on all promotional material
● Post Festival Email Featuring Decentraland
Content:
Decentral Comedy will secure access to the exclusive Backstage At Skankfest content. This content will be packaged and produced for an exclusive premiere in DCL
We will also capture one-on-one interviews with top comics that includes taking questions from users live in DCL/discord and connecting the fans in DCL directly with the comics.
Development:
Property for the build will either be rented or purchased. It will be developed to look like a large amphitheater and feature a dynamic screen with live streaming capability, fitted with a high-quality sound system.
Cost Estimations:
Skankfest Access + DCL promo space: $65,000
Content Streaming + Video Capture: $23,500
Development/Build: $31,500
Personnel
This project is a collaborative endeavor between Decentral Comedy and Metaverse Architects.
Decentral Comedy is made up of a seasoned team that know “funny”. They are dedicated to bringing premier standup comedy into the metaverse and showcasing top tier international headliners and emerging talent. They are also the owners of the first comedy club in the metaverse.
Metaverse Architects are an innovative design and event planning firm, specializing in 3D modeling and game development across multiple metaverses. Their in-house team of skilled architects, developers, marketers and designers are dedicated to building metaverse use cases on a daily basis.
Roadmap and milestones
This project will take 4 months to develop and can be broken down into monthly deliverables:
Month 1: Logistical and planning aspects are confirmed. The lineup schedule of The Skankfest DCL Experience is released. Our aggressive marketing strategy begins.
Month 2: Design of the build is complete. Further marketing campaigns are rolled out.
Month 3: All aspects of development are complete and have undergone rigorous testing. In addition, content at Skankfest is filmed and created.
Month 4: The Skankfest DCL Experience launches in Early November 2022