[proposal] launching decentraland campaign in russia via katch

hi everyone :waving_hand:

my name is dima, i’m a serial entrepreneur with several projects in tech, lifestyle and digital culture. one of them is [katch], a fashion brand born in moscow that connects streetwear, music, events and digital fashion.

our vision

  • to build a showroom + office + club space inside decentraland a hub for drops, parties and cultural activations.

  • to launch the first large-scale decentraland campaign in russia & eastern europe, connecting our existing offline audience with the metaverse.

  • to merge physical collections with digital twins & nfc-enabled items, making fashion a bridge between irl and virtual.

why decentraland?
fashion street and decentraland already lead the way in digital fashion & community culture. we believe [katch] can bring:

  • a new audience from russia/eastern europe (where decentraland presence is still low).

  • cultural activations: parties, art shows, afterparty experiences, we already run such events offline.

  • community partnerships: collabs with other districts, brands and artists.

what we are looking for

  • land inside fashion district (or nearby) for a permanent base.

  • partnership with the district dao: co-developing activations, bringing new users and media coverage.

  • collaboration with decentraland dao: exploring grant opportunities to support cultural events and cross-market campaigns.

next steps

  1. host a pilot event (moscow + decentraland mirror) in 2026 q1.

  2. set up a temporary pop-up showroom inside fashion district.

  3. expand into a permanent space with regular activations.

we’re open to partnerships, land offers, co-ownership or joint activations.
let’s connect and make decentraland more global, more cultural and more fun.

appreciate any feedback, advice or collaboration ideas

— dima / [katch]