by 0xea5fed1d0141f14de11249577921b08783d6a360 (GabeDG)
Should the following $150,000 grant in the Accelerator category be approved?
Our proposal aims to create a seamless integration between Decentraland and major e-commerce platforms such as Magento, WooCommerce, and Shopify. This will enable brands to establish and manage their virtual stores in Decentraland, offering users an immersive shopping experience that blends the convenience of online shopping with the excitement of exploring physical retail spaces
E-commerce has revolutionized the way we shop, but it has also taken away the joy of exploring retail spaces with friends and family. Our project aims to bring back this experience by integrating Decentraland with leading e-commerce platforms. Brands will be able to connect their online stores to their Decentraland scenes, allowing users to browse products, add items to their carts, and complete purchases within the metaverse. This not only benefits users but also provides brands with a new revenue stream and an opportunity to engage customers in a unique, immersive environment.
In order to develop the e-commerce integration with Decentraland, we will begin by exporting the brand’s product catalog, which contains essential information such as price, color, variations, and availability. To create a visually appealing shopping experience within the metaverse, we will dynamically remove the background of each product image.
The web dashboard will enable brands to easily manage their virtual stores. They can select products from their catalog to offer for sale and decide where to place them within their Decentraland scene. We will have a set of 3D modules in which the products will be displayed nicely and in which the users will be able to interact as if they were inside the store for real.
To make shopping as smooth as possible, we will develop a comprehensive module for creating an unique account which would work with any ecommerce that integrates this module, adding items to a user’s cart and checking out directly within the metaverse. This module will handle all aspects of the shopping process, from browsing products to confirming the order.
Furthermore, we will create a set of API methods to seamlessly integrate with the brand’s existing e-commerce platform. These API methods will enable the automatic creation of orders on the brand’s e-commerce system and facilitate the payment process for users. This integration ensures that brands can efficiently manage their virtual and physical store sales while providing users with a secure and convenient shopping experience in Decentraland.
These are a couple of reasons of why we believe this would really benefit decentraland:
Shopping User Experience: Integrating e-commerce within Decentraland will give users a reason to spend more time in the metaverse. Users can explore virtual stores and shop with friends from around the world.
Attracting Brands and Driving Monetization: Decentraland can attract more brands looking to establish a presence in the metaverse. This, in turn, creates new revenue streams for Decentraland, as well as for the brands themselves, through virtual store sales and potential advertising opportunities.
Leverage on metaverse E-commerce: E-commerce is predicted to become one of the main sources of revenue in the metaverse by 2030, offering an integrated e-commerce solution can help solidify this business vertical.
In other words, this product can generate experiences inside the metaverse which are not dependant on time, users can join at any time and shop around. At the same time, it allows brands to develop content inside decentraland and find a way to actually monetize them to keep on building and not just doing one marketing activation and leave an empty scene.
- Develop a web dashboard for e-commerce managers to select products and configure their virtual stores
- Implement the metaverse component to enable users to browse and purchase products within Decentraland
- Launch a pilot program with select brands to test the integration
- Gather feedback and refine the integration based on user and brand experiences
- Full-scale launch and onboarding of additional brands
- Continual updates and improvements based on evolving user and brand needs