by 0x40e021b3fc43705ba2db1c0c985cd4457e3729eb (DiVerge)
Should the following Tier 4: up to $60,000 USD, 6 months vesting (1 month cliff) grant in the Gaming category be approved?
Diverge is a Metaverse fashion brand and ecosystem that creates high-end wearables for virtual realities. Check the presentation to find more of what we already did in DCL!
Due to the huge number of different wearables in the marketplace, finding a perfect total look could be confusing. With the grant Diverge will develop and create an interactive game where everyone can get fashion advice, win wearables and create a total look for their avatar in a fun and easy way.
Diverge will host fashion shows and educational events to choose your way of self-identification and attract more new users to the DCL ecosystem.
Business goal: To increase space retention with interactive gaming experiences and engaging fashion events.
Diverge is asking for your vote to help fund its idea to solve the styling problem and create the AI Style Expert (fashion game) and host fashion workshops and fashion events.
- to create an AI Stylist slot machine, to get a styling advice and win wearables
- to host fashion shows to increase awareness for the designers and creators
- to create an educational MetaFashion space in DCL with regular workshops and events and to invite fashion and crypto experts.
The idea of the game comes from the decision to solve the following problem: it’s very confusing and hard to style your avatar due to the huge number of different wearables on the marketplace in DCL. Styling the look may be confusing in IRL, and definitely not easier in Metaverse where there are no limits in choosing your way of self-identification. You can be whatever you want to be, whatever you feel to be in every moment and you can change your character or outfit in seconds. We want to help the community to style their looks in the best way and share our fashion experience.
The AI Stylist Expert will be open for every DCL member and available at Diverge’s MetaFashion Space (Crystal City location(-1;51)). Everyone can stop by and receive their wearable prizes and fashion advice!
The AI Style Expert will work this way:
- You choose your gender:
- Gender neutral
- First time you can play for free and have 3 attempts to play. Each attempt you get advice and you have a chance to win a wearable. After the first free attempt you pay 1 MANA to play more and have more chances. Every attempt you get a different style (totallook) which you can purchase right away. For this we’ll create different wearables ourselves and collaborate with other DCL designers and brands. Also there will be a chance to win a wearable.
Everyone who starts their game with AI Stylist will get an entry role. For example, it can be the “Fashion Addicted” role.
There will be a leaderboard with the levels on how fashionable you are.
Fashion Addicted is an Entry Role. Fashion Icon is the highest one.
For the entry role you have just to play at least once for free.
For the Fashion Icon you need to play for example 100 times and have in your Closet minimum 10 total looks from Ai Fashion Expert (can be changed if needed).
We’ll take responsibility to enlighten everyone from Web3 to start their Decentraland journey and create social media activities for user adoption. For this we’ll create wearables and emotes and will collaborate with Web3 fashion projects to motivate their community to join the space.
For the DCL community we’ll host workshops with invited fashion and crypto experts to talk about crucial topics and share their experience. The community will have a chance to win wearables and MANA prizes during our fashion shows. Of course, every event will include proper marketing strategy, invited guests and artists (DJs, influencers).
We’re honored to be a part of DCL and have a chance to contribute to the Space!
AI Stylist Game development – $4180
AI Stylist design – $3700
Code/Build – $6820
Project management – $6000
Content creation – $3500
Wearables development – $7000
Community manager – $7300
Event creation and management – $10000
Fashion experts onboarding – $1500
PR curator – $3500
Fashion curator – $5000
Summary of the operation costs followed by more info:
- AI Stylist Game development: game logic, leaderboard, auth & mana payments, slot machine animation, fashion advice prize, wearable item drop prize;
- 3D design, models and paid digital creation tools;
- Code/Build: building the MetaFashion space, location of AI Stylist;
- Project management: communication, team-building and leading, coordinating, organizing corporate events and meetings on a consistent basis and completing reports;
- Content creation: creating a good-quality content for social media and press-releases using additional softwares for the best quality;
- Wearables development: hiring designers to create wearables from our moodboards;
- Community manager: actively engage with the community on social media, motivate and encourage new people to join Decentraland;
- Event creation and management: creating fashion shows and workshops, inviting fashion experts;
- Fashion and crypto experts will be invited on our workshops and fashion events to educate the community, share their experience and insights from both web2 and web3 fashion industry;
- PR Director: developing and executing an integrated marketing strategy, launching brand marketing projects to grow both Diverge’s and Decentraland’s presence in target media;
- Fashion curator: creating the moodboards, doing research to find and develop fashion wearables;
More detailed specifications Decentraland_Grant_Budget - Google Sheets
Team Lead of DCL Full Cycle Builders @inceptionfun
(One-year dev experience in DCL)
co creator. 0xa9F07D4B9FF368851Af454DfFea60A3F7F587eee
Instagram Instagram Olga Ianul (@olgayanul) • Instagram photos and videos
Instagram (@nastasiabilous) • Instagram photos and videos
Staff to hire:
Project manager, event manager, 3D designers, content creator.
Roadmap and milestones:
Main development of the AI Stylist;
Creation the event plan with user adoption;
Moodboards for the wearable creation;
Launch social media activities to attract new users;
Wearables creation and on-boarding Decentraland designers and brands;
Social media activities for Web3 user adoption in Decentraland;
Workshops with fashion experts;
Fashion events with DJs and influencers;
AI Stylist implementation;
MetaFashion Space implementation with various fashion activities for the community to win wearables and receive the fashion advice
Fashion shows with wearable and MANA prizes. Everyone will have a chance to participate and submit their prize;