[DAO:89c73ce] Growth and Maintenance of Decentraland Brazil Community "DCL_Brasil"

Governance
28

Hello, Community!

Our team, the Grant Support Squad, has been diligently assisting grantees in their journey while ensuring the optimal utilization of the DAO treasury. In this regard, we’ve reviewed this project and have a few things to share.

The proposal applied for a grant under the Documentation Category. Over the past weeks, we have been exploring various options to assist them in aligning their proposal to their aims. However, the main objective significantly goes beyond documentation. Therefore, we have decided to escalate this case to the revocation committee for further consideration with their vesting contract and also allocating a specific amount for all the work done until now.

We warned the grantee about this since the first email during the first weeks of the onboarding process and in the following meetings, and the information provided by the Grantee mainly focuses on the community’s efforts to promote Decentraland in Brazil by supporting new users, fostering growth, and providing resources and guidance to creators. While these efforts are commendable, and we encourage them, they do not directly address the specific requirements of the Documentation Category. The documentation category, as it is written in the documentation of the grants program, has requirements such The topic shouldn’t be already well-covered in the official documentation and (…)these should be all in English, to ensure they’re readable by the majority of users”, as it is stated in the Awesome Repository contribution guideline.

We appreciate the grantees’ efforts in attempting to create different roadmaps, but it was challenging to establish a consistent proposal. In that sense, the chosen category is not consistent with the objectives, personnel, budget, and roadmaps presented for the Growth and Maintenance of the DCL Brazil Community.

Roadmaps presented by Brazil Team:

Original roadmap posted on the proposal

1600×1047 346 KB

2dn roadmap-task provided:

  1. Created detailed educational files and videos in portuguese to onboard new users to Decentraland.

https://www.canva.com/design/DAFjmujT5rQ/MnTv17S1aJd0K13_OBnUpg/edit

  1. Onboarded several new users in discord calls throughout the month including an influencer who has over 5m followers on instagram.
    MERCADO BITCOIN & GALIS NO METAVERSO COM A DECENTRALAND BRASIL - WORKSHOP - YouTube
  2. Created a tutorial on how to purchase MANA with brazilian reais without registering in a CEX.
    COMO COMPRAR E VENDER MANA DECENTRALAND POR PIX - LOOPIPAY TUTORIAL APP FÁCIL DE USAR - TOKENS - YouTube
  3. Create the Decentraland Brasil community website.
  4. Start weekly financial educational program.
  5. Create as least three educational videos in portuguese (repeats every month until the end of the project)
  6. Produce 540 posts in social medias (repeats every month until the end of the project)
  7. 1~2 onboarding workshops for new users/partners.
  8. Create at least 20x promotional videos.
  9. Show massive support to community events, specially the small ones.
  10. Start podcast interviewing biggest NFT, web3 and decentraland influencers.
  11. Show massive support to community events, specially the small ones.
  12. Start talk show with web3 and decentraland-related topics.
  13. Start weekly english classes for brazilians.
  14. DJ Challenges/battles. (way of attracting different and new users and onboarding to make sure they participate, engange etc)

3d roadmap-task provided:

  1. Created detailed educational files and videos in portuguese to onboard new users to Decentraland.
    Source: https://www.canva.com/design/DAFjmujT5rQ/MnTv17S1aJd0K13_OBnUpg/edit
    https://www.canva.com/design/DAFYnNjpx7U/V58QiDkskqdXqNcfSwj44Q/edit
    https://i.ibb.co/8r5qCw7/DCL-BRAZIL.png
    We have been creating events and onboarding content for the brazilian audience for over a year.

  2. Onboarded several new users in discord calls throughout the month including an influencer who has over 5m followers on instagram.
    Source: https://www.youtube.com/watch?v=Gi-0Yg-GbQE
    The biggest latin american exchange was onboarded as well. https://www.mercadobitcoin.com.br/

  3. Two members of the team are taking questions twice a day on discord calls.
    Source:Membros novos - Google Sheets

  4. Created a tutorial on how to purchase MANA with brazilian reais without registering in a CEX.
    Source: COMO COMPRAR E VENDER MANA DECENTRALAND POR PIX - LOOPIPAY TUTORIAL APP FÁCIL DE USAR - TOKENS - YouTube

  5. Create a video teaching about communication tools, interaction, bio, etc. How to use chat, features, add friends.

  6. Create a video explaining basic details of how DCL works (e.g., getting close to interact and avatar movement, Shift to slow down)

  7. Create a video explaining the new backpack

  8. Create a video explaining about realms and how they work

  9. Create a video about events (How to view, differences between viewing on the event page vs. ingame)

  10. Create a video how to publish events + schedule on google calendar

  11. Create a video about the Decentraland marketplace

  12. Create a video about land, names, builder

  13. Create a video teaching how to transfer wearables, concede permissions to mint etc

  14. Create a video about Decentraland architecture, how to create land, give permissions to builder etc

  15. Create a video explaining about the Decentraland DAO (functioning, vp, history)

  16. Create a video explaining about the main recent changes on DAO, structure update, general balance

  17. Create a video about Decentraland Jobs

  18. Create 5x videos translating the main & active Decentraland games

  19. Create 10x videos translating the main & active Decentraland games

Where roadmaps were updated, they are not consistent with the objectives, personnel, budget, and the category chosen for the Growth and Maintenance of the DCL Brazil Community.

The documentation category, as it is written in the documentation of the grants program, has requirements such the topic shouldn’t be already well-covered in the official documentation.

The roadmap was unclear for a 6-month project, and the team’s personnel could be too large for a Documentation grant. It is confusing whether the funding allocated for personnel is for a few months upfront or for a refund.

According to their original proposal, which was voted on by the community, and the roadmaps presented after the grant was approved, the team has made significant progress on the “DCL BRASIL” social project. Their efforts have focused on creating an inclusive space in Decentraland through education, communication, and fostering a sense of belonging for all participants. They have provided support and training through various channels such as Discord, WhatsApp, and social media platforms.

Based on the work they have accomplished thus far, we recommend that the Revocation Committee carefully consider allocating a specific amount as a refund to acknowledge and support the efforts made by the team.

We have identified an opportunity for improvement: the DAO should continue to prioritize its support for community builders

  • The Grant Support Squad, in collaboration with the Facilitator Squad, will be conducting a poll to engage the community in a discussion about the potential creation of a new category specifically dedicated to "community builders”, as we written in the article published
    To effectively establish this category, we will need to define key concepts, establish requirements, determine impact metrics, and allocate a budget, similar to the existing categories.
  • High-quality information about the Grant Program and its requirements is needed, and we compromise to address it. The Grants Support Squad will add this Awesome Repository contribution guideline of documentation being only in English to the requirement of the documentation category.

For the reasons exposed, In line with governance procedures, we will elevate this case to the Revocations Committee ( @dax @MetaDoge @maryana), recommending revoke the vesting contract, and allocate a specific amount kind of refund for the work made so far. This recommendation will temporarily pause the grant’s vesting contract, which the DAO Committee (@HPrivakos + @Tobik ) will execute. This pause will allow time for the Committee to make an informed decision.

We believe that these actions will help preserve the integrity of the grant process while ensuring the appropriate support for all grantees and the Community.

Let’s continue to work together to grow our communities and further our shared goals.

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